ITWeb-Productions delivers a successful Video News Release (VNR).
A Video News Release (VNR) brings your press releases to life with sound and pictures. It provides material that television newsrooms need.
A video news release (VNR) is a video segment provided to television news stations for the purpose of informing, shaping public opinion, or to promote and publicize individuals, commercial products and services, or other interests. VNRs are video versions of press releases.
News reports may incorporate a VNR in whole or part if the news producer feels it contains information appropriate to the story or of interest to viewers.
Imagine several million viewers seeing news about your company on their favorite TV station!
Every major television station in the world use VNRs regularly.
When produced in broadcast news style by an experienced crew with an in-depth knowledge of what TV news makers are looking for, a VNR is almost indistinguishable from a normal news segment.
Fortune 500 companies have been using VNR's to inform the public about their latest product research and corporate news for years. Now smaller companies are finding out just how cost effective a VNR is as a marketing, promotions and PR tool.
Corporations such as Microsoft and Phillip Morris, and the pharmaceutical industry generally, have all made use of the technique.
With a single video news release you can put your story on television and into millions of offices and homes via the Internet. Easily. Effectively. Affordably.
Video News Releases can be used in variety of circumstances:
- Health issues or breakthroughs
- Consumer affairs
- Government issues
- Corporate event
- Education Issues
- Community services
- New product launch
- Public service messages
A few VNRs will feature a paid actor playing the role of news correspondent but most do not. VNRs also often include interviews with experts (who often have legitimate, if biased, expertise); so called "man on the street" interviews with "average" people; and pictures of celebrities, products, service demonstrations, corporate logos and the like, where applicable.
We have crews available to travel to any event in the United States or world-wide.
To find out more about the solutions offered by ITWeb-Productions, simply click Contact-Us.
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